Projects will live in the virtual world, predicts futurist

Most project professionals will work remotely and conduct their business entirely in the virtual world by 2020, Business Futurist Miselowski told delegates.
He speculates the majority of professionals will work remotely and conduct their business entirely in the virtual world by 2020.
Tuesday’s opening keynote, Futurevation: The Tomorrow and Beyond of Business, reflected on the rapid advances of social media and technology in order to paint a speculative picture of project management in the future.
Self-professed business futurist and media strategist Miselowski believes it’s just a matter of time the “dual world” concept, wherein the real world has an equivalent online presence, is taken a step further.
The keynote referred to business case studies that use developing forms of technology to illustrate the advantages and convenience of a virtual world. US supermarket chain Tesco has installed virtual supermarket aisles in South Korean subways for time-pressed customers. Using QR codes, the South Korean market can use their smart phones to scan and buy grocery items online.
“Our mobile phones are coming alive,” asserts Miselowski. “Given the opportunity, they will interrogate the world around us, and provide us with answers.”
So, how does he respond to sceptics and businesses unwilling to embrace the revolution? “It goes back to the key idea of not looking at technology, but looking at the people,” Miselowski explains. “It’s a question of what we are trying to achieve. It’s never a question of one form of technology replacing another.”
From this perspective, he anticipates the development of the virtual world will strengthen businesses by slowly integrating itself with more traditional forms of technology.

AIPM News

Projects will live in the virtual world, predicts futurist
Date: 12 Oct 2011
Name: Richard White
Phone: (02) 8288 8751
Email: rwhite@aipm.com.au

Article source: http://www.aipm.com.au/html/projects_will_live_in_virtual_world.cfm

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